After Hayden Panettiere’s passing, the public outcry for skincare brand Neutrogena to address the allegations made by the actor has intensified. Neutrogena has now broken its silence with a statement on Instagram. In their post, Neutrogena acknowledged the end of their long-standing partnership with Panettiere and expressed regret for not adequately supporting her during a challenging period. The brand emphasized that such behavior does not align with their values.
Panettiere, known for her roles in various TV shows and movies, served as a global brand ambassador for Neutrogena from 2005 to 2015. Following her public discussion about postpartum depression in 2015, her partnership with Neutrogena abruptly ended. In a recent podcast interview, Panettiere alleged that Neutrogena had attempted to terminate her contract due to her remarks on postpartum depression, leading to a strained relationship.
The revelation triggered a backlash from fans who organized a boycott against Neutrogena, with one influencer even creating a video denouncing the brand. Following Panettiere’s tragic demise, the public outcry against Neutrogena has resurged, with demands for accountability flooding their social media platforms.
Neutrogena responded to the mounting pressure by expressing condolences for Panettiere’s passing and commending her bravery in raising awareness about postpartum depression. The brand pledged to invest significantly in supporting women’s mental health, including resources for postpartum depression care. Neutrogena promised to share more details about these initiatives in the future.