Canadian costume businesses are noticing a decline in the popularity of dressing up as Donald Trump for Halloween in 2025. Christy Greenwood, owner of Theatre Garage in Edmonton, mentioned that it has been a while since she has seen anyone requesting a Trump costume. The shift is attributed to the changing sentiments surrounding the U.S. president and the political climate. In the past, there was a trend of people seeking Trump-inspired wigs and makeup, but interest started to dwindle after Trump’s election victory in 2016.
Hamilton, particularly affected by the Trump administration’s tariffs impacting its steel industry, has also seen a decrease in demand for Trump costumes. Catriona Cameron, assistant manager at Theatrix in Hamilton, noted that inquiries for Trump wigs have significantly dropped this year.
Conversely, there has been an increase in interest in Canadian-themed costumes like Mounties. Some customers even prefer to remove American symbols from their costumes, opting for Canadian insignia instead.
At Theatre Garage in Edmonton, shoppers expressed disinterest in Trump costumes, with some finding the concept overdone and no longer amusing. Others, however, still find humor in impersonating Trump, viewing it as a light-hearted jest. The shop’s owner, Greenwood, highlighted a general decline in demand for U.S. celebrity costumes this year, with classic choices like Kiss and Katy Perry losing appeal.
Greenwood mentioned that customers are gravitating towards traditional Halloween costumes like clowns and vampires, indicating a preference for classic themes over political or celebrity-related outfits. She also noted a growing interest among customers in supporting Canadian-made products and industries.